About Company & Owners
Professional Cheer Services was created specifically to train school cheer teams to prepare for games, pep rallies, and competition. Our main objective is to ensure that school cheerleaders are learning techniques to increase safety and skills development. Our next effort is to reduce stress of cheer coaches by assisting them in instructing their teams and creating a safer environment for all involved.
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Jaime Alston - Owner, Operations Director

Jaime Alston comes from a family of business owners. She was raised to be a business women by watching her father operate his business from her early years. Now she is in charge of finances for ASMT, as well as Director of our new Vegas Stars Cheer Program. Jaime graduated from St. Leo University with a masters in Forensic Science. Her background is over 15 years of dance training in the fields of ballet, jazz, tap, & contemporary. She is also the mother of 2 children.
Matthew & Nicole Silva - Owners

Nicole Silva has been in the Hospitality industry for over 15 years working for prestigious companies such as Caesars Entertainment, Wynn Resorts, and SLS Las Vegas. Nicole was a cheerleader all through her school days and also enjoyed time as a former NBA Cheerleader.
Matthew Silva has enjoyed a 20+ year career in the Hospitality world in such capacities as National Sales Manager for Caesars Entertainment and MGM Resorts. He also has experience in MGM Resorts Corporate IT department. Matt also has business experience running a Travel Company and Mobile Entertainment Business.
Matthew Silva has enjoyed a 20+ year career in the Hospitality world in such capacities as National Sales Manager for Caesars Entertainment and MGM Resorts. He also has experience in MGM Resorts Corporate IT department. Matt also has business experience running a Travel Company and Mobile Entertainment Business.